ILululemon Ingena Ekuzinakekeleni Ngemikhiqizo Exazulula Izinkinga Zakho Zangemuva Kokuzivocavoca

-Delile

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Njengokungathi udinga esinye isizathu sokulahla isheke elikhulu elihlazozayo e-lululemon, uhlobo lwe-athleisure lusanda kwehlisa imikhiqizo emine yangemva kokujima ezoba yisisekelo sezikhwama zokuzivocavoca yonke indawo.

Imikhiqizo emisha yokuzinakekela yobulili obubili ibandakanya a "Cha-Show" imoto eyomile (Ithenge, $34 ngosayizi ogcwele; $18 ngosayizi wokuhamba), i Isidambisi "Anti-Stink" (Ithenge, $18 ngosayizi ogcwele; $12 ngosayizi wokuhamba), a "Setha kabusha umjuluko" okokuthambisa ubuso (Ithenge, $ 48 ngosayizi ogcwele; $ 28 ngosayizi wokuhamba), kanye no "I-Basic Balm" i-lip balm (Thenga, $14).

Ithimba le-lululemon lenze le mikhiqizo yokunakekelwa komuntu siqu ngoba ilwa neminye "imiphumela emibi" ejwayelekile yokuzivocavoca - kusuka ezinweleni ze-HIIT ezijulukayo kuya ebusweni obushisayo be-yoga utamatisi.

"Eminyakeni edlule, siyizwile impendulo yokuthi ukushintsha ujuluke uye empilweni akulula ngaso sonke isikhathi," kusho uSun Choe, oyisikhulu somkhiqizo kulo mkhiqizo, ngesikhathi ekhishwa ngabezindaba. "Njengengubo yethu, i-lululemon Selfcare yakhelwe ngomsebenzi wayo futhi yakhelwe ukuxhasa izivakashi ngaphambi nangaphambi kokuzivocavoca."

Futhi, konke kuhlolwe umjuluko ngabasubathi, ngakho-ke uyazi ukuthi kuyasebenza.

I-shampoo eyomile iqukethe isitashi se-tapioca ukumunca uwoyela ngokwemvelo. Kepha okuncono kwezandla phansi kwalesi sifutho esingenayo i-aluminium: Ifomula yayo engeyona mhlophe, esebenza kuyo yonke imibala yezinwele — okusho ukuthi akusekho okunamathele, izimpande ezimhlophe ezimhlophe!

Isiqedaphunga esifuthwayo sifika ngamaphunga amabili—i-aloe lotus nopelepele omnyama i-sandalwood—futhi inikeza umuzwa opholile ukuze uphelele ukupholisa kwakho ngemva kokujima. Izithako zifaka uwoyela kakhukhunathi wesikhumba esibushelelezi nama-prebiotic ukunqanda ukukhula kwamagciwane abangela iphunga.

Uma ujulukile, into yokugcina ongase ucabange ukuthi uyayidinga Okuningi umswakama. Kodwa isikhumba sakho sisanda kulahlekelwa ama-electrolyte amaningi abalulekile, futhi ifomula yejeli engenasisindo ye-moisturizer ye-lululemon iyahlanza, ithulise, futhi inikeze amanzi ngomuzwa wasezulwini esikhumbeni sakho esiguquguqukayo, esiphelelwe amanzi. Ibhonasi: Igunyazwe i-derm ukuthi isetshenziswe esikhumbeni esibucayi. (Okuhlobene: Imikhiqizo Yokunakekelwa Kwesikhumba AmaDermatologists Afunga Ngayo)

Okokugcina, nge-balm eyisisekelo, uzokwazi ukugwema ukwethuka okuba khona lapho uvaleleke ebhayisikilini phakathi nekilasi le-spin kuphela ukuze ubone ukuthi ubulokhu ukhotha izindebe zakho eziphukile, ezomile. futhi i-balm yakho igcwele kude ekhabetheni lakho. Ibhotela le-shea nocwecwe lwezinyosi oluthambile ku-balm-squeeze-balm kuzogcina izindebe zinamanzi amaningi, kuyilapho uwoyela wayo we-jojoba ubuyisela futhi uthulisa isibunu sakho.

Ulayini omusha uyisinyathelo sokuqala sikaLululemon esigabeni sobuhle bokuzinakekela. Ngo-2017, ukuzinakekela kwakuyimboni ekhulayo engama- $ 400 billion, ngokusho kwe-IRi, inkampani yokumaketha i-data analytics. Ngawo lowo nyaka, ukunakekelwa komuntu siqu kanye nobuhle kubikwa ukuthi kuyibhizinisi eliyizigidi eziyizinkulungwane eziyi-1,083, ngokusho kweGlobal Wellness Institute.

Iphuzu elibalulekile: Uma livela kumkhiqizo okulethele izintandokazi zabalandeli njenge-Zoned In tight, i-Like Nothing bra, kanye nobhaka we-City Adventurer, uyazi ukuthi kuzoba kuhle. Nakhu ngithemba ukuthi kukhona okuningi lapho lokhu kuqhamuke khona.

Imikhiqizo yokuzinakekela iyatholakala namuhla ku-lululemon.com nasezitolo ezikhethiwe ze-lululemon nakuma-studio studio, kanye ne- sephora.com. Ibhonasi: Umkhiqizo ngamunye uthole isitembu sokuvunywa seSephora esithi "Clean at Sephora", esiqinisekisa ukuthi azinazo izithako ezinjenge-sulfates, parabens, kanye ne-phthalates, ezingacasula abanye abantu. (Thola okuningi kwemikhiqizo yobuhle ehlanzekile kakhulu ongayithenga eSephora, kanye nomehluko phakathi kwemikhiqizo yobuhle yemvelo nehlanzekile.)

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