Ama-Millenials Akhetha * Lokhu * ekuphuzeni (Futhi Besingeke Siphazamiseke Kakhulu)
-Delile
I-Milleals-iqembu leminyaka yobudala elimatasatasa kakhulu, ngokungangabazeki, kusukela esizukulwaneni sabazali babo, ama-Baby Boomers-aphinde avusa amadlingozi ezindabeni. (Uma wazalwa phakathi kuka-1980 no-1995, sikhuluma ngawe.) Kodwa kulokhu, akubangelwa izinkanuko zabo zezombangazwe (noma ukuntula kwazo) noma umuzwa wabo okucatshangwa ukuthi unelungelo, njengoba imibiko eminingi edlule iye yasho. Esikhundleni salokho, ucwaningo lwase-UK lwathola ukuthi lokho kungaphansi uhhafu kulabo abaseqenjini leminyaka eli-16 kuya kwengama-24 babike ukuphuza ngesonto eledlule. (Gcina engqondweni iminyaka yobudala yokuphuza ngokomthetho e-UK iyi-18; eMelika, yi-21, kunjalo.) Isizathu esivame kakhulu ukuthi kungani, abakwaMillenials becashunwe, ukuthi impilo yabo babeka isisekelo sokudla kahle nokuzivocavoca njalo. Kuhle kakhulu, akunjalo? (Ubuwazi ukuthi ama-Millenials Anesikhathi Esinzima Sokwehlisa Isisindo Kunezizukulwane Ezedlule?)
Ngaphezu kwalokho, lapho ebuzwa ukuthi hlobo luni lophuzo oludakayo olukhethwa yileli qembu, impendulo evame kakhulu ukuthi isiphuzo esinempilo kunawo wonke - iwayini. (I-Rosé yezinsuku, akunjalo ?! Ihlobo seliseduze ...) Umbiko wangoFebhuwari 2015 ovela eqenjini elingenzi nzuzo I-Wine Market Council wathola ukuthi ngaphezu kwengxenye yokuphuzwa kwewayini kuleliya lizwe kungabangelwa yilabo abangaphakathi kweminyaka yobudala eyiMillenial. Baphinde bathola ukuthi amaphesenti angu-57 ewayini aphuzwa yithi bantu besifazane. Okungukuthi, ngiqonde ukuthi, kuhle kakhulu, uma sibheka ukuthi siyayazi ukuthi inempilo kangakanani inhliziyo. (Isayensi Iqinisekisiwe: Izingilazi ezi-2 zewayini Ngaphambi Kokulala Zikusiza Ukwehlisa Isisindo.)
Futhi ngenkathi yebo, lezi zibuyekezo ezimbili zibheke amaqembu amabili ahlukene eMillenails (ahlukaniswe ulwandle olukhulu olukhulu), kuphephile ukusho ukuthi kungaba nokuhlangana phakathi kwalokhu okubili. Iseluleko sethu kungaba ukulinganisela inani lewayini oliphuzayo engilazini eyodwa noma ezimbili ngeviki - kepha kubonakala sengathi ama-Millenials asevele elungile ngaphezu kwalokho.