Amantombazane akamuva e- # AerieREAL Azokunika Ukuqina Kokubhukuda Kokubhukuda
-Delile
Ihlobo yisithiyo somfanekiso womzimba kwabesifazane abaningi, ngakho-ke i-Aerie ithinte ama-celebs ukukhuthaza ukubanakho komzimba wesizini yeswimsuit. UNina Agdal no-Lili Reinhart bangangosaziwayo bakamuva abathunyelwe ku-Instagram njengengxenye yomkhankaso wenkampani othi #AerieREAL.
Owesifazane ngamunye wabelane ngesithombe sakhe sokubhukuda futhi wacela abalandeli bakhe ukuba benze okufanayo nge-hashtag #AerieREAL. Njengoba yenza kumaphrojekthi adlule, u-Aerie uzonikela ngo-$1 ku-National Eating Disorders Association kuso sonke isithombe se-swimsuit esine-hashtag, efika ku-$25,000. (Kuhlobene: Lo mthengisi we-Instagram Wabelana Kungani Kubaluleke Kangaka Ukuthanda Umzimba Wakho Njengoba Unjalo)
"Ezinye izinsuku zinzima kunezinye ukwamukela umzimba wakho ukuthi unjani," kubhala uReinhart encazelweni yakhe. "Umzimba okahle" uvame ukwethulwa kithi njengobukeka ngendlela ethile...kodwa lowo umqondo engithemba ukuthi uzosiza ukuwushintsha. Asikho isimo esihle ukwedlula esinye. Kufanele sichayeke kuzo zonke izinhlobo zemizimba ekukhangiseni. kanye nabezindaba." (Okuhlobene: 10 Abesifazane Abanamandla, Abanamandla Okukhuthaza I-Inner Badass Yakho)
U-Agdal uthumele ucingo lwakhe lwezithombe zokubhukuda ezingakathintwa enenothi lokuthi ufunde kanjani ukuthanda umzimba wakhe. Njengesibonelo, utshelwe ukuthi ubekhuluphele kakhulu futhi utshele ukuthi udinga ukwehlisa isisindo, okuvame ukumholela ekuzigxekeni, wabelana. “Bengihlale ngizwa kanzima ngigqoka amahembe noma amalokwe akhulisa isifuba sami noma amahlombe ami ngenxa yalokho ebengicabanga ukuthi ngikubonile uma ngibheka kuleso sibuko,” kubhala yena. "Ngangicabanga ukuthi amabele ami 'ayemaningi' futhi ngangifuna ukufihla 'amahlombe ami okubhukuda.' Sonke sinokungazethembi kwethu futhi lokho kulungile. Okubalulekile ukuthi singakuguquleli kube inkohliso yokuthi asilungile ngokwanele, nokuthi siyakulungisa."
U-Agdal waba yisibonelo se-#AerieREAL ngo-Ephreli kodwa wayekade emodela i-Aerie kusukela ngo-2011 kuya ku-2014. Ngemva kweminyaka emine, isisindo sakhe singaphezu kwamakhilogremu angu-20 futhi unamandla ngokomzimba nangokwengqondo, wabhala ku-Instagram. "Lokho abantu abakubona emkhankasweni owedlule we-Aerie eminyakeni engu-4 eyedlule kwakuyimi, kodwa kwakuyintombazane encane engazethembi eyayizama ukuthola indlela yayo," kubhala yena. "U-Aerie akakaze angigxeke ngaleso sikhathi, futhi abasangigxeki manje. Banga WENA, futhi ngikuthanda kakhulu lokho."
U-Reinhart no-Agdal bayingxenye yeqembu elikhuthazayo labesifazane nabalingani be-Aerie, okuhlanganisa u-Iskra Lawrence, u-Aly Raisman, u-Hilary Duff, no-Yara Shahidi. (ICYMI, abathathu babo bacelwe nomama babo ukuthola ihlumela elihle kakhulu.) Qhubeka, I-Aerie. Asikwazi ukuthola okwanele.