I-Instagram Yamanga Kanjani Mayelana Nobukhazikhazi Nokusetshenziswa Kakhulu Kotshwala URose phezulu
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Sonke sinaye lowo mngani obonakala sengathi uphila impilo ephelele yesithombe ezinkundleni zokuxhumana. U-Lousie Delage, waseParis oneminyaka engu-25 ubudala, cishe angaba ngomunye walabo bangane—abahlale bebhala mayelana nokuhamba emigwaqweni ewubukhazikhazi, bezitika ngesidlo sakusihlwa esiwubukhazikhazi nabangane abakhangayo, nokuzilibazisa ezikebheni ezimiswe phakathi neMedithera, bephuza isiphuzo ngesandla. .
Impilo yakhe yobukhazikhazi ekubonisweni imvumele ukuthi ahlanganise abalandeli be-Instagram abangaphezu kuka-68,000-kodwa abazi ukuthi akayena ngisho wangempela.
IMetro ibika ukuthi uLouise ungumlingiswa mbumbulu owenzelwe inkampani yezikhangiso iBETC yekhasimende layo, i-Addict Aide. AbakwaBETC bamphilise bezama ukukhombisa abasebenzisi bezinkundla zokuxhumana ukuthi kulula kanjani ukungakunaki ukuluthwa utshwala komngani noma kothandekayo. Yize isimilo sikaLouise sibonakala sinesikhathi sempilo yakhe, ubuye abe notshwala obukhona kuzo zonke izithombe zakhe.
Ngokusho kuka-Adweek, kuthathe izinyanga ezimbili kuphela iBETC ukusiza i-akhawunti ukuqola abalandeli abaningi. Bakwazi ukwenza lokhu ngokuthumela izithombe ngesikhathi esifanele, befinyelela kubasebenzisi abakhuthele kakhulu, baqinisekise ukuthi balandela “abagqugquzeli” abambalwa bezenhlalo futhi kuhlanganise nama-hashtag amaningana ngokuthunyelwe ngakunye okuhlobene nokudla, imfashini, amaphathi, nezinye izihloko ezifanayo.
"Kukhona abantu abambalwa abaluzwile ugibe - intatheli phakathi kwabanye, kunjalo," umongameli wenhlangano yezikhangiso kanye nomqondisi wezobuciko uStéphane Xiberras etshela i-Adweek. "Ekugcineni, iningi lavele labona intombazanyana enhle yesikhathi sayo hhayi nhlobo uhlobo lwentombazane enesizungu, empeleni engajabule neze futhi enenkinga enkulu yotshwala."
Le nhlangano igcine iqedile le nkohliso ngokufaka le vidiyo elandelayo ku-Instagram naku-YouTube, inethemba lokufakazela ukuthi ukulandela laba bantu ababukeka bekhazimula nokumane bathande okuthunyelwe kwabo kungenza umuntu othile abe umlutha wakhe engahlosile.
Lo mkhankaso awugcini nje ngokukhuthaza abantu ukuthi bathathe isinyathelo sokubuyela emuva babheke isithombe esikhulu uma kukhulunywa ngabangani babo, kodwa futhi kuzanywa nokusiza abantu ukuthi baphinde bazibhekele izinkinga zabo zokusebenzisa kabi izidakamizwa.
Futhi, masingakhohlwa ukuthi kungaba lula kanjani ukuzenza umuntu ezinkundleni zokuxhumana. Ngakho-ke qaphela ukuthi ulandela bani futhi ungathembi konke okubonayo.